What are the key sales positions (or functions) that a B2B software company should consider filling?
It depends on the type of application you are providing. If it is a larger consultative sale, such as ERP software, you need to look for people with experience and often a contact base within the area you are servicing. Once you have those in place you can look to developing a farm team of lesser experienced potential that you you can train and move into larger roles as they evolve and your business grows.
If it s a smaller offering that needs more volume such as a subsrcirpiton service of some sort you may just need energetic phone callers who can get the most opportunities in the pipleine.
It depends on the type of application you are providing. If it is a larger consultative sale, such as ERP software, you need to look for people with experience and often a contact base within the area you are servicing. Once you have those in place you can look to developing a farm team of lesser experienced potential that you you can train and move into larger roles as they evolve and your business grows.
If it s a smaller offering that needs more volume such as a subsrcirpiton service of some sort you may just need energetic phone callers who can get the most opportunities in the pipleine.